Corporate Gift Packing Ideas

Table of Contents

• Importance of Gift Packaging in Corporate Gifting

• Unique Gift Packing Ideas

• Conclusion

Importance of Gift Packaging in Corporate Gifting

When giving a corporate gift, the packaging is as important—if not more important—than the gift itself. It is the first impression of the gift. In a world where the first impression is the best impression, proper packaging can elevate the entire gifting experience. 

This blog describes unique packaging ideas for corporate gifts that will make your gift memorable and stylish. 

Unique Gift Packing Ideas

Sustainable Packaging

In today’s world, sustainability is key. Using eco-friendly packaging expresses the company’s commitment to the environment and sustainability. 

The packaging should be stylish but also recyclable. The firm's commitment to social responsibility not only furthers the cause of social responsibility but is also an aspect that clients, business partners, and employees value. 

Lush, a cosmetics brand, uses eco-friendly packaging in all its corporate gifts.

Brand-Centric Packaging 

Incorporating brand elements into the packaging of gifts helps with brand recall. This is crucial especially while gifting to clients and business partners. 

This method of packaging should be done with caution and strategy, if done wrong, the gift could feel like a promotional stunt. 

Tiffany and Co. is a great example of brand-centric packaging. Their signature bright blue color is instantly identifiable and is used in their corporate gifting process. 

Seasonal Packaging

Corporate gifts are usually given for different holidays and events. The packaging of these gifts can be aligned with the purpose of the gift to bring in relevancy. 

Use designs, colors, and patterns to make the packaging reflect the occasion. 

Starbucks often uses this packaging form during different seasonals to emphasize the seasonal products they offer. 

Hand-Crafted Packaging

For brands that value creativity and craftsmanship, hand-crafted packaging is the perfect packaging option. It adds a thoughtful and personal touch to any gift and gives opportunities to local craftsmen. 

Lush Cosmetics utilizes this form of packaging as it reflects their ‘natural’ products. They use handmade paper and fabric wraps called ‘knot wraps’.

Interactive Packaging

Incorporating puzzles and puzzle-like elements into the packaging makes the gifting process more of an event. It engages the audience and builds anticipation, making the gif more memorable. 

Parker, a luxury pen company, uses interactive elements in its packaging for high-end corporate gifting. The box contained layers and puzzles that needed to be solved to unlock. 

Conclusion

Packaging is everything when it comes to corporate gifting. It reflects the genuine appreciation and feelings behind the gift and therefore must be chosen cautiously. Using unique packaging to wrap the gift will help elevate the experience and the gift itself. 

Choosing gifts is also an essential part of corporate gifting. Apsara Gifts, Bangalore’s premier corporate gifting company is the one-stop destination for all corporate gifting needs.